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Old 07-20-2008, 05:40 AM
SundayCruiser SundayCruiser is offline
Bruce (MN)
 
Join Date: Feb 2005
Location: Bloomington, MN
Posts: 126
Vic Hype..

I like the way that Victory has approached marketing their motorcycles. They seem very careful about defining their market segment, that is heavyweight high-end cruisers rather than entry level riders. They have such a small share of the cruiser market that it's important to have a well conceived marketing plan.
burt
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